There are those people who have a talent for present buying, and there are those people who think presents are a bit of a nuisance. This post is targeted at the latter.
First things first. I am a heterosexual girl so this is very much written aimed at a male significant others. That said, the points are fairly general, so whoever you are you should find some nugget of inspiration for that special present giving occasion. Read on my people, read on.
The fourteen (yes fourteen, get over it) basic rules are:
1. If you think you should possibly be getting someone a present, then you definitely should be
2. Birthdays, Christmas, anniversaries, Valentine’s day and Mothering Sunday are present-buying occasions
3. The sorts of presents a person gives shows what they would like to receive
4. Girls like to be spoilt
5. Buying someone more than one present is perfectly normal and at times expected
6. There is no such thing as too many presents
7. There is such a thing as too few presents
8. Sometimes the cheapest presents can be the best ones (but remember that unless you’re on the poverty line it’s not best to always be cheap)
9. Homemade and thoughtful beats expensive and thoughtless
10. Girls are good at dropping hints, so listen out for them
11. “I’m too skint” is not a good excuse for no present
12. “I don’t have any time” is also not a good excuse for no present
13. If you forget, run out of time or in any other way screw up, make sure you apologise (and mean it)
14. Underwear is a present for you, not her
So there you go. Not too difficult are they. Pretty logical in fact. But just in case you need a few more details then let’s flesh those bad boys out a bit.

Presentation can brighten even the dullest gift
1. If you think you should possibly be getting someone a present, then you definitely should be
Very rare is the occasion that you get a present for someone that isn’t gratefully received. And this is undoubtedly the case with a significant other. In the interest of discouraging stalking, however, I should point out that it is not considered acceptable behaviour to ply a random stranger or non loved one with an incessant stream of gifts. Just use your common sense. Or comment below and ask me if you’re not sure.
2. Birthdays, Christmas, anniversaries, Valentine’s day and Mothering Sunday are present-buying occasions
Girls love occasions so you’d be wise to mark them. You don’t have to go all fancy and buy a £100+ necklace every time (although buying one once in a while would, I’m sure, go down well) but a nice card is an absolute must and a nice card and a bunch of flowers a staple minimum. Here are the rules, by occasion:
Anniversary/Valentine’s day: card as an absolute minimum, bunch of flowers a nice minimum extra, nice meal on top considered normal, present on top of that also considered normal
Birthday: card and present considered a minimum. Bunch of flowers considered a nice, normal added extra. Cake also considered normal.
Mothering Sunday: As anniversary but provided by the child/children. If the children are too small to do the providing, it’s the Dad’s job to help
3. The sort of presents a person gives shows what they would like to receive
“It’s all very well telling me that I have to buy her a present but how do I know what sort of thing she likes?” Well a good start is to look at the sorts of presents she gets for other people. There will usually be a bit of her personality in them, so find that personality and use it for presents for her. This is especially true of the presents that she gives to her best friends, as they are likely to share some personality traits with her. It will certainly show you the special little added extras that she values. For example, if she always puts a little something in the envelope of birthday cards, then put a little something in hers. Or if she often scatters things on tables at people’s birthday gatherings then put a little something on the table for her too – we’re talking hearts/stars/’happy birthday’ sprinkles/petals, etc, not your naked greased up body. Although depending on your relationship, that might also go down well… each to their own after all.
Still not sure what to get? Then dig through the depths of your brain and think. Does she like fine dining? Does she like photography? Does she like books? Does she like jewellery? Does she have a particular foible? E.g. does she love Harry Potter – well type Harry Potter into Etsy or NotOnTheHighStreet and see what comes up.
If you’re still struggling then ask her! E.g. what sort of jewellery do you like darling? A word of warning here though: if you do this, then make sure you LISTEN AND MAKE NOTE OF WHAT SHE SAYS. And for god’s sake don’t then not get her jewellery – she’ll be very disappointed.
If you don’t want to ruin the surprise by asking then here are some staples that will always go down well:
– a nice meal out (posh it up with bubbles and definitely go for a dessert, if she says she’s watching her weight obviously tell her she doesn’t need to)
– a massage/facial/other treatment
– a spa day
– a night away
– a weekend away
– if she doesn’t get to see her home girls often then (babysit and) pay for her to have a girlie night out
– a face/body treatment for her and a friend
4. Girls like to be spoilt
Did you know that girls often say to each other ‘Happy Birthday! I hope you have a fabulous day and get spoilt absolutely rotten’. Imagine the disappointment, therefore, when they don’t. Spoiling someone is really very basic and it should give you a warm and fuzzy feeling for making someone else feel good too, so we’re all winners. Here are some ideas:
Bubbles: Girlies love it. Doesn’t have to be champagne. In fact most girlies would prefer a nice prosecco because that way you can afford to buy her something else (I’m not joking). You can reserve the champagne proper for very special occasions like getting engaged, child’s birth, etc.
Birthday(/anniversary/valentine’s day/mothering sunday/etc) breakfast: there’s no nicer way to start a festively significant day than having someone lay on a nice brekkie for you. So roll up your sleeves and get your jams out. Here’s a list of example brekkies for you to consider:
English: if you’re handy with a frying pan then do the eggs, bacon, tomato, sausage, mushrooms, beans and toast vibe. Or if your girly is health aware grill the bacon, tomato, sausage, etc. and poach the eggs
Continental: if you’re likely to make a complete hash (brown) of a fry up, then play it safe and go continental. So croissants (warm (but don’t burn) them for extra points), jams (those little mini pots are good), nice bread and a nice selection of teas will go down a treat. And why not plonk them all in a basket to make it all look extra fab? And add some meats and cheeses if you think you’ll go hungry.
Champagne: If you want to get really flash then throw in a bottle of fizz and some strawberries to your continental breakfast. Probably not best if your loved one then needs to work in a hospital, drive a train or operate dangerous machinery, so let’s be sensible shall we. Just to be clear, I do not advocate a drunk-on-the-job philosophy.
Massage: Don’t skimp on this and do it yourself if you have no idea how to do it. You’re likely to be a bit shit, which means that your massage will probably make your lady feel more stressed as she battles mentally with how to phrase her ‘compliment’ at the end. So until you’ve bought a book, practised and received genuine, glowing feedback, buy her a massage in a (reputable) spa or massage parlour.
5. Buying someone more than one present is perfectly normal and at times expected
If you ask your loved one to give you her birthday/Christmas list and she lists, say, ten things, then don’t just pick one and think that you’ve done yourself proud. You have done the very minimum and you will leave your other half battling with a mix of feeling slightly disappointed while chiding herself for behaving a bit like a spoilt brat.
6. There is no such thing as too many presents
No further comment.
7. There is such a thing as too few presents
See point 5 above.
8. Homemade and thoughtful beats expensive and thoughtless
For example. Give her a reasonably priced rose plant whose name matches hers or is something romantic (or hand make a pretend label) over a birthday breakfast, rather than get your secretary to send an enormous bouquet to her office for her to struggle with on the way home.
9. Sometimes the cheapest presents can be the best ones, but remember that unless you’re on the poverty line it’s not best to always be cheap
For a good example of this see 8 above. Other hints: don’t make her get a load of time consuming money-saving buses to get to a restaurant/show/gig if you can afford to splash out on a cab. You’ll look like a complete tight arse and the evening will be getting off to a bad start. Don’t take her to a BYO unless she’s specified that it’s a place that she’s really wanted to try out. Even if she has, though, unless she’s specifically said she wants to go there for her birthday it’s worth saving that for another night and going up a notch for her special day.
10. Girls are good at dropping hints, so listen out for them
Girly people are good at dropping hints, so look out for them. If she lingers near a shop window then linger as well and watch where her eyes are drawn or outright ask her what she’s looking at. Pay attention at which internet sites are open on the computer when you open it up. Listen out for buzz words like ‘I’ve never got round to doing that’, ‘I could really do with a new..’, ‘I’ve always wanted to..’ Yes, girlie present hints can be pretty unsubtle, but research tells us that they are still not unsubtle enough.
11. “I’m too skint” is not a good excuse for no present
If you’re both saving for a special purchase or trying to be better with money generally, then do it in your own time. Birthdays are an exception to that rule, so unless she specifically says that she doesn’t want you to spend any money on her, then forget the money saving for one day only and give her a treat. She deserves it.
Above all never, ever give the ‘I’m skint’ excuse if you’ve just bought something for yourself. If you’re willing to spend a decent amount of money on a bike/car/sports equipment/booze/food/goretex then you will do wisely to give your significant other a decently priced present.
That said, here are some nice ideas that will get you brownie points if you don’t have a tonne of cash to spend:
– Birthday/Anniversary/etc breakfast (see point 4, above)
– Homemade card
– Cake (extra points for homemade)
– Homemade present
– Something silly – any show of ‘special’ is good on a birthday – something to mark it out as a special day. So give her a birthday piggy back home (especially if her feet ache), put a few little Happy Birthday sprinkles on the table at dinner time, pay for a cab rather than making her get the bus, carry the umbrella over her head, open the door for her (if you don’t usually), generally be more of a gent than you normally are.
12. “I don’t have any time” is also not a good excuse for no present
Obviously we all have times in our life when we have no time and it’s easy to use this excuse with people’s presents as it requires that you give it a bit of thought. However, if you’re struggling for time just go for one of the staples as they don’t require much effort and then suggest that she buy something herself on you. And just to chuck a bit of a gender specific example in there.. if you are willing to spend 3 weeks researching what bike to buy or which goretex jacket has the best wicking effect, then don’t only spend 5 minutes trying to think what she might like for her birthday. Especially if these two events closely follow each other.
13. If you forget, run out of time or in any other way screw up, make sure you apologise
We’re all human and we all make mistakes and forget things. Just try not to do it too often as then it looks like you just don’t care. So if you don’t get it right then apologise, mean it, give some big cuddles, kisses and make or take her out for a nice meal within the next week. Don’t put this off too long as then it’s lost its significance.
14. Underwear is a present for you, not her
Unless she’s asked for it then this is really a present for you rather than her, so why don’t you let her buy it for your birthday and you can both enjoy it then.
OK that’s it! Please comment below if you if you have other hints and tips. Good luck and remember, it’s always a good idea to give someone a present. It will brighten their day and make you feel good too. Happy shopping! Mine’s a massage and some chocolates.